1.1 Helpforbuyers Ltd (“we” “us” “our”) is committed to protecting and respecting your privacy. We are the data controller and will process your personal data in accordance with the Data Protection Act 2018, Regulation (EU) 2016/679 (the “GDPR”) and the Privacy and Electronic Communications (EC Directive) Regulations 2003 as amended from time to time as well as any national laws which relate to the processing of personal data (“data protection legislation”).
1.2 Please read the following carefully to understand our views and practices regarding Your Data and how we will treat it.
This policy applies to information we collect about:
• Visitors to our website(s)
2. VISITORS TO OUR WEBSITES
2.1 We may collect and process personal data about you in the following circumstances:
2.1.1 when you complete the online contact forms on our website (“Site”) providing us with your name, address, email address and contact number;
2.1.2 whenever you provide information to us when reporting a problem with our Site, making a complaint, making an enquiry or contacting us for any other reason. If you contact us, we may keep a record of that correspondence;
2.1.3 when you visit our Sites we will retain details such as traffic data, location data, weblogs and other communication data, and the resources that you access (see section 2.2.2 on Cookies below); and
2.1.4 whenever you disclose your information to us, or we collect information from you in any other way, through our Sites.
2.2 We may also collect data in the following ways:
2.2.1 We may collect information about your device, including where available your Internet Protocol address, for reasons of fraud protection. We may also collect information about your device’s operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns, and does not identify any individual.
a) recognise you whenever you visit this website (this speeds up your access to the website as you do not have to log in each time);
b) obtain information about your preferences, online movements and use of the internet;
c) carry out research and statistical analysis to help improve our content, products and services and to help us better understand our customer requirements and interests;
d) target our marketing and advertising campaigns more effectively by providing interest-based advertisements that are personalised to your interests; and
e) make your online experience more efficient and enjoyable.
2.2.3 Description of cookies
We may use the following categories of cookies on our website:
• Strictly necessary: These are cookies which are essential for certain features of our website to work. These cookies do not record identifiable personal information and we do not need your consent to place these cookies on your device. Without these cookies we will be unable to provide all or part of our services to you.
• Performance monitoring: We use these cookies to collect details on an anonymous basis about how you use our websites. This information may be used to help us improve our websites and understand how effective our adverts are. In some cases we use trusted third parties to collect this information for us but they only use the information for the purposes explained.
• Functionality: These cookies are used to provide services or remember your settings. These cookies are aimed at enhancing your user experience by remembering your preferences. The information these cookies collect is anonymous and does not enable us to track your browsing activity on other websites.
The table below explains what cookies we use and why: